The operating system for Aussie trade businesses

Success shouldn't cost you your life.

You went out on your own for freedom. Now you're on the tools all day, quoting at night and doing invoices on the weekend. MARSHL runs your calls, quotes, jobs and invoices in one place, with less clicking, not more. So the business works for you again.

  • Calls
  • Quotes
  • Scheduling
  • Dispatch
  • Invoicing
  • Profit
From $12 per user a week · No lock-in · 14-day money-back guarantee
The MARSHL movement

We exist to make sure success doesn't destroy the people who built it.

You went out on your own for freedom. You worked hard, grew, hired, built a name. Then came more calls, more admin, more pressure. From the outside you look successful. Inside, you're flat out and running on empty. Most people accept that as normal. We don't.

Burnout is not a badge of honour.

  • Hard work isn't the problem. Chaos is.
  • Systems create freedom.
  • Technology should give you your time back, not more clicking.
  • Every tradie deserves the backup big companies have always had.
Our mission

To help trades and service business owners build profitable, organised businesses that create freedom, not stress. Owning a business should give you more life, not less.

Running on chaos
  • Quoting at the kitchen table at 9pm
  • Invoices and admin on the weekend
  • Missed calls, missed jobs
  • Forgetting things because it's all in your head
  • Never sure if the month made money
  • The business running you
Running on MARSHL
  • Quotes out the same day, not at midnight
  • Weekends back with the family
  • Every call answered and logged
  • Every job, note and photo in one place
  • Profit you can see on every job
  • The business working for you

Build a business. Keep your life.

Join the movement
Why I built MARSHL

Growth alone isn't success.

James McNickle
Founder, MARSHL

I spent years working alongside tradies and small business owners. Good people. Hard workers. People who backed themselves.

But the harder they worked, the more the business took from them. One owner stuck with me. From the outside it all looked like success: more work, more vans, more growth. Underneath, it was falling apart. The business had grown faster than the systems holding it together.

That's when it clicked. If growth costs you your time, your family and your health, what's the point?

So I built MARSHL. Structure, clarity and control for the people who do the real work, so your business supports your life instead of eating it.

Not a mockup

See it in action

Real screens from the real product — not renders, not "coming soon."

Chaos to control

Every headache, handled in one place

One login replaces the answering service, the quoting app, the paper diary, the invoicing tool and the review service. Here's what that changes in your week.

Missed calls while you're on the tools

Every call answered

  • Remi, your AI receptionist, answers every call, even after hours, trained on your services, pricing and service area
  • Emergencies like burst pipes, gas leaks and flooding get flagged as urgent
  • Every call, quote and job lands in one inbox, so nothing slips
Quoting at the kitchen table at 9pm

Quotes out the same day

  • Quote builder with line items, markup and discounts, with your margin worked out for you
  • One click sends it with an approval link, so there's no back-and-forth on the phone
Chasing invoices on the weekend

Get paid without the paperwork

  • Invoices with GST handled, emailed straight to the customer with a payment view
  • Xero sync pushes invoices and contacts into your books, no double handling
Running the whole week from your head

The whole week on one screen

  • Booking calendar colour-coded by tech and status, plus a dispatch map with GPS
  • Checklists, timesheets, customer signatures and photos on every job
  • Parts and stock tracking with low-stock alerts, fed straight into invoices
Never sure if the month made money

Know what's actually making you money

  • True cost and margin on every job, not just what hit the bank
  • See which customers are worth chasing, and which ones are quietly eating your margin
  • Your first real look from around week four, sharper every month after
Customers you never hear from again

Keep them coming back

  • Full history of every booking, quote, job and note for each customer
  • Review requests sent straight to Google and Facebook
Straight talk

MARSHL isn't for everyone

It's for you if
  • You run a trade or service business in Australia
  • You're on the tools all day and doing the admin after hours
  • The business is growing and the chaos is growing with it
  • You want systems that save you time, not another app to babysit
It's not for you if
  • You're happy running on paper and memory
  • You think burnout is just part of the job
  • You want software that needs a full-time office person to run it
Pricing

From less than a coffee a day per tradie

Priced per user, shown by the week. One login replaces your job software, phone answering and SMS tools.

Starter
Solo operators and small crews getting off spreadsheets
Same as job software on its own
$12per user / week
Billed monthly, about $52 per user
Remi calls
Pay as you go
$0.29 / min
SMS / week
20 per user
  • Quotes, jobs, calendar, invoices & customers
  • Unlimited quote, invoice & reminder emails
  • Email support
Start on Starter 14-day money-back guarantee · Cancel anytime
Business
Multi-crew operations running it all at scale
For crews running several jobs a day
$42per user / week
Billed monthly, about $182 per user
Remi / week
75 min · ~30 calls
SMS / week
80 per user
  • Everything in Pro
  • Multiple locations
  • Advanced reporting
  • Onboarding call & priority phone support
Start on Business 14-day money-back guarantee · Cancel anytime
$7/ week

Crew seats for apprentices and labourers. Field staff who only see and complete their own jobs don't pay full price.

Ask about crew seats

Your first month on MARSHL

  1. Day 1Set upCreate your account, add your services and pricing, and invite your crew.
  2. Week 1Run your jobsQuotes and invoices go out from MARSHL. On Pro and Business, Remi starts answering your calls.
  3. Week 4See the moneyYour first real look at profit on every job and every customer.
  4. Month 2+Get your time backAdmin done during the week, not on it. The picture gets sharper every month.
No lock-in contract Allowances pooled across your team 14-day money-back guarantee

Over your allowance? Remi is $0.29/min and SMS is $0.12 each. Extra phone numbers are $3/week. All prices AUD and exclude GST.

Run it on your real jobs. If it doesn't earn its keep, you don't pay.

Use MARSHL for 14 days with your own calls, quotes and invoices. If it isn't worth it, tell us inside the 14 days and we refund every cent. No questions, no forms to fill in.

Want it set up with you, not just handed over?

The Business Kickstart is a hands-on 4-week rollout with your crew, including your True Trade Rate and the Worth-More Guarantee.

See the Kickstart
Questions

Before you start

MARSHL is built around one rule: if a feature adds clicks without saving you time, it doesn't make the cut. If you'd rather have a hand getting started, book a free demo and we'll walk you through it.
Because that's how you think about costs on the tools. We show the weekly price per person so it's easy to compare, then bill it monthly so you're not hit with a card charge every week. Pay yearly and you get 2 months free.
Nothing stops working. Allowances are pooled across your whole business, and anything over is charged at $0.29 a minute for Remi and $0.12 per SMS. You can see what's left each week inside the app.
No. Apprentices, labourers and field staff who only need to see and complete their own jobs go on a $7 a week crew seat.
No. The Kickstart is an optional, hands-on 4-week onboarding program for owners who want the rollout done with their crew. If you're happy to set MARSHL up yourself, you can start on any plan above right away.
Yes. Plans are month to month, so you can move up as your crew grows or your call volume increases, or down if things get quieter. You can mix in $7 crew seats at any time.
Remi is set up against your business's own services, pricing and service area. Pro and Business include a business phone number and a weekly bank of Remi minutes; Starter can use Remi pay as you go. Ask us about connecting your existing number during setup.
Yes — Pro and Business plans push invoices and contacts straight into Xero, so your books stay up to date without double handling.
Book a demo

Rather see it first?

A short walkthrough with the team. We'll show you Remi answering a call, a quote going out and an invoice landing in Xero, then set you up on the plan that fits.

  1. Book a timePick a slot that suits. 20 minutes, phone or laptop.
  2. See it on your tradeWe show Remi taking a call, a quote going out and an invoice landing in Xero.
  3. Switch it onLoad your services, pricing and greeting, and Remi starts answering.
About 20 minutes On your phone or laptop No obligation
Join the movement

Success shouldn't cost you your life.

Most tradies are told burnout is the price of growing. We think that's rubbish. Every business that swaps chaos for control proves it doesn't have to be this way. Start today and be one of them.